Is your mature brand still working for you? Do your brands have personality?
Brands create meaning and meaning leads to loyalty. The path to brand success lies in understanding how to achieve the best positioning of your company. With increasing competition a powerful brand and marketing strategy is a MUST. This five star event will present you with the opportunity to network and benchmark with your industry peers.
This five star conference will bring together senior level experts from pharmaceutical companies to benchmark best practices, success stories and dos and don’ts. Join them to hear practical advice on creating a strategic marketing and branding blueprint. Take home valuable know-how that can help you master day to day tasks and draft a strategy to take you to the next level.
Executive Director of Brands, Amgen
Director of Global Marketing, Biogen Idec
Director of Marketing Operations, Daiichi Sankyo
Senior Marketing Director, Pfizer
Director of eMarketing, Shire
Global Marketing Director, Schering Plough
Vice President of Marketing, Baxter
Global Marketing Director, Merck
Senior Director Pricing & Reimbursement, Elan Pharmaceuticals
Executive Director Global Marketing, Bristol-Myers Squibb
Requesting brochure will provide full prestigious speaker list…
- Getting the brand positioning right
- Developing new brand leaders
- Building brand personality
- Developing new and innovative ways to reach customers
- Achieving marketing excellence within your organization
Senior Vice Presidents, Vice Presidents, Directors, Senior Managers and Managers of Marketing, Branding, Product Development, New Products & Opportunities, New Product Commercialization, Commercial Operations, Marketing& Sales.
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Silver Sponsor:

Archstone Consulting is a leading Strategy and Change, Operations and CFO Advisory management consulting firm, specializing in the consumer products, retail, life sciences and general manufacturing industries. Archstone Consulting offers experienced support, efficient execution and measurable results. Headquartered in Stamford, Connecticut, Archstone Consulting has offices in Amsterdam, Chicago, New York, San Francisco and Toronto. For additional information, please visit the company's newly-designed website at www.archstoneconsulting.com.
Media Partners:

PharmaVOICE magazine, and its supporting VIEW publications, provide commentary about the challenges and trends impacting the life-sciences industry, covering a range of issues from molecule through market. PharmaVOICE’s more than 17,500 U.S.-based subscribers are also kept abreast of the latest trends through additional media resources, including WebSeminars, Podcasts, and White Papers.

PharmaTimes provides complete coverage of the latest issues and developments in Pharma Strategy, Marketing, Sales, Clinical and therapeutic developments online and through our monthly magazine – PharmaTimes. For more information visit www.pharmatimes.com or contact donna@pharmatimes.com

America's Pharmaceutical & Healthcare Insight. A monthly service from Business Monitor International. Featuring the latest industry trends, regulatory changes and 5-year industry forecasts to help you assess the pharma and healthcare markets Argentina, Brazil, Chile, Colombia, Mexico, Peru, Puerto Rico, Venezuela, US and Canada, plus hard-to-find information on the smaller country markets in the Americas region. For subscription information; or free sample copy, please contact Julia Consuegra, jconsuegra@businessmonitor.com or register at www.pharmaceuticalsinsights.com

Pharmiweb.com is one of Europe's largest and longest established job and news portal specializing in Pharmaceutical, Healthcare and Life Sciences. Literally thousands of jobs updated constantly, along with daily news, events and resources. Job alerts by e-mail or RSS help you find the job you want.

Pharma Marketing News is an independent monthly electronic newsletter focused on issues of importance to pharmaceutical marketing executives. It is a service of the Pharma Marketing Network -- The First Forum for Pharmaceutical Marketing Experts -- which brings together pharmaceutical marketing professionals from manufacturers, communications companies, and marketing service providers for wide ranging discussions and education on a multitude of current topics. Pharma Marketing Network & Pharma Marketing News provide executive-level content coupled with permission-based e-marketing opportunities.

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